Genre Spotlight

Amapiano

The Modern Sound of South African Youth

Amapiano is a hybrid of deep house, jazz and lounge music characterized by synths, airy pads and wide percussive basslines. Emerging from the townships of Gauteng in 2012, it has become a global phenomenon, defining the sound of a generation.

The Story of Amapiano

Amapiano emerged in 2012 in the townships of Gauteng, evolving from deep house and kwaito. It started as an underground movement, circulated via WhatsApp and local DJs.

The Log Drum Revolution: The introduction of the 'log drum' bassline became the genre's defining characteristic, creating a unique, percussive low-end that resonates physically.

Global Explosion: By 2019, Amapiano had taken over South African radio and clubs. In the 2020s, it went global, with artists touring Europe, the US, and Asia, and major international artists collaborating with Amapiano producers.

Visual Timeline / Archival Footage

What Defines Amapiano

Log Drum

The signature percussive bassline that defines the genre.

Piano Solos

Jazzy, improvised piano melodies.

Tempo

Typically 110-115 BPM, slower than traditional house.

Shakers

Constant, driving shaker loops.

Amapiano's Cultural Footprint

Amapiano is more than music; it's a lifestyle. It has influenced dance styles, fashion, and social media trends (especially TikTok).

It represents the creativity and resilience of South African youth, creating a new economy of producers, DJs, dancers, and influencers.

Artists Defining Amapiano

Representative artists who have shaped the Amapiano sound.

Kabza De Small
Pioneer

Kabza De Small

Often called the 'King of Amapiano', a prolific producer who defined the sound.

DJ Maphorisa
Veteran

DJ Maphorisa

A versatile producer who helped propel Amapiano to global heights.

DBN Gogo
Contemporary

DBN Gogo

Leading female DJ and producer known for her energetic sets.

Major League DJz
Contemporary

Major League DJz

Twin brothers who have been instrumental in taking Amapiano global.

The Diversity Within Amapiano

Amapiano is constantly evolving, with new styles emerging.

Private School Piano
Tech Piano
Bacardi Piano
Sub-genre Visualization

Support Programmes for Amapiano Artists

MS6 supports the rapid growth and global expansion of Amapiano.

Digital Distribution

Maximizing revenue from streaming platforms.

Global Marketing

Campaigns to reach international audiences.

Collaboration Grants

Funding for collaborations with international artists.

Amapiano Success Stories

Success stories from the Amapiano movement.

Viral Sensation

A track produced in a bedroom studio went viral on TikTok, leading to a major label deal.

'Social media changed my life.'

Essential Resources

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